{"id":2356,"date":"2025-07-22T09:54:09","date_gmt":"2025-07-22T09:54:09","guid":{"rendered":"https:\/\/www.voxghostwriting.com\/blog\/?p=2356"},"modified":"2025-07-22T09:54:09","modified_gmt":"2025-07-22T09:54:09","slug":"how-to-write-a-nonfiction-book-proposal-with-expert-tips","status":"publish","type":"post","link":"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/","title":{"rendered":"How To Write A Nonfiction Book Proposal With Expert Tips"},"content":{"rendered":"<p>Writing a nonfiction book proposal is a crucial step if you&#8217;re aiming to publish traditionally. Unlike fiction, where authors often submit a completed manuscript, nonfiction books are usually sold based on a compelling proposal. This means you need to sell your <em>idea<\/em> before the book even exists. A proposal not only communicates your concept and qualifications but also demonstrates that your book has a strong market and commercial potential. In this comprehensive guide, you\u2019ll learn how to write an outstanding nonfiction book proposal with detailed insights, expert tips, and key suggestions to polish your final submission.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_75 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#What_Is_a_Nonfiction_Book_Proposal\" >What Is a Nonfiction Book Proposal?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#Why_Is_a_Book_Proposal_Important\" >Why Is a Book Proposal Important?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#Essential_Elements_of_a_Nonfiction_Book_Proposal\" >Essential Elements of a Nonfiction Book Proposal<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#1_Title_Page\" >1. Title Page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#2_Overview\" >2. Overview<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#3_Target_Audience\" >3. Target Audience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#4_Author_Bio\" >4. Author Bio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#5_Market_Analysis\" >5. Market Analysis<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#6_Competitive_and_Comparative_Titles\" >6. Competitive and Comparative Titles<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#7_Marketing_and_Promotion_Plan\" >7. Marketing and Promotion Plan<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#8_Chapter_Outline_or_Table_of_Contents\" >8. Chapter Outline or Table of Contents<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#9_Sample_Chapters\" >9. Sample Chapters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#10_Appendices_Optional\" >10. Appendices (Optional)<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#Expert_Tips_to_Strengthen_Your_Proposal\" >Expert Tips to Strengthen Your Proposal<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#Editing_Proofreading_and_Professional_Touches\" >Editing, Proofreading, and Professional Touches<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#Final_Thoughts\" >Final Thoughts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/#FAQs\" >FAQs<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_Is_a_Nonfiction_Book_Proposal\"><\/span>What Is a Nonfiction Book Proposal?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong><a href=\"https:\/\/www.voxghostwriting.com\/nonfiction-ghostwriting\/\">A nonfiction book proposal<\/a> <\/strong>is a strategic, persuasive document that outlines your book\u2019s purpose, structure, audience, and marketability. Publishers use this proposal to determine whether your book is worth investing in. Think of it as a business plan that showcases your concept, writing style, expertise, and promotional capabilities. It typically includes several essential components that demonstrate your preparedness and professionalism.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_Is_a_Book_Proposal_Important\"><\/span>Why Is a Book Proposal Important?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The nonfiction book proposal is your opportunity to present yourself not just as a writer, but as a knowledgeable expert with a viable product. Publishers and agents want to know that:<\/p>\n<ul>\n<li>Your book fills a gap in the market<\/li>\n<li>You have the authority to write it<\/li>\n<li>There&#8217;s a clear audience that will buy it<\/li>\n<li>You\u2019re capable of helping promote it<\/li>\n<\/ul>\n<p>Writing a strong proposal can increase your chances of getting a book deal, gaining an agent, and starting your publishing journey with confidence.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Essential_Elements_of_a_Nonfiction_Book_Proposal\"><\/span>Essential Elements of a Nonfiction Book Proposal<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Let\u2019s walk through the detailed sections every strong nonfiction book proposal should include:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"1_Title_Page\"><\/span>1. Title Page<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Your proposal starts with a clean and professional title page. It should include:<\/p>\n<ul>\n<li>Your book title and subtitle (even if tentative)<\/li>\n<li>Your name and contact information<\/li>\n<li>Date of submission<\/li>\n<\/ul>\n<p>Keep this page simple and businesslike, free from stylized fonts or colors.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"2_Overview\"><\/span>2. Overview<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The overview is the heart of your proposal. It should grab attention while clearly summarizing the content and goal of your book. In 1\u20133 pages, answer the following:<\/p>\n<ul>\n<li>What is your book about?<\/li>\n<li>What problem does it solve or story does it tell?<\/li>\n<li>Why is this book timely and important?<\/li>\n<li>What inspired you to write it?<\/li>\n<\/ul>\n<p>Think of the overview as a powerful sales pitch that conveys the essence of your book, its emotional core, and its relevance in today\u2019s market.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"3_Target_Audience\"><\/span>3. Target Audience<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Define exactly who your book is for. This section helps publishers assess market size and reader interest. Be specific:<\/p>\n<ul>\n<li>Age, gender, profession, interests<\/li>\n<li>Emotional or practical needs your book addresses<\/li>\n<li>Habits or challenges they face<\/li>\n<li>Why this audience would pay for your book<\/li>\n<\/ul>\n<p>Use real-life statistics or examples where possible. For instance, if your book is about managing anxiety, include data about the number of adults seeking mental health resources.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"4_Author_Bio\"><\/span>4. Author Bio<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Your author bio is where you demonstrate your qualifications. You don\u2019t need to be a celebrity or Ph.D., but you do need to show credibility. Highlight:<\/p>\n<ul>\n<li>Professional background and education<\/li>\n<li>Personal experience related to the book topic<\/li>\n<li>Prior publications, blogs, speaking engagements<\/li>\n<li>Your media presence, email list, or online following<\/li>\n<\/ul>\n<p>Keep this section concise but impactful. Show why <em>you<\/em> are the right person to write this book.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"5_Market_Analysis\"><\/span>5. Market Analysis<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The market analysis explains why your book will succeed commercially. Publishers want proof that there&#8217;s demand. Include:<\/p>\n<ul>\n<li>Real-world trends or statistics that support interest in your topic<\/li>\n<li>Market gaps your book fills<\/li>\n<li>Cultural, social, or technological shifts that make your topic timely<\/li>\n<\/ul>\n<p>Use credible sources and focus on evidence-based reasoning, not assumptions.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"6_Competitive_and_Comparative_Titles\"><\/span>6. Competitive and Comparative Titles<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>This section shows you\u2019ve done your homework and know the landscape. Identify 4\u20136 existing books that are similar to yours. For each:<\/p>\n<ul>\n<li>List the title, author, and publication year<\/li>\n<li>Summarize what the book covers<\/li>\n<li>Explain how your book is different or better<\/li>\n<li>Highlight what\u2019s missing in those books that yours offers<\/li>\n<\/ul>\n<p>Avoid speaking negatively about other books\u2014focus on what your unique perspective adds.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"7_Marketing_and_Promotion_Plan\"><\/span>7. Marketing and Promotion Plan<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>This is one of the most important sections. Publishers expect authors to help market their books. Include:<\/p>\n<ul>\n<li>Your existing platform (followers, blog readers, podcast listeners)<\/li>\n<li>Email list size and open rate<\/li>\n<li>Speaking engagements or workshops<\/li>\n<li>Social media strategies (ads, campaigns, influencer outreach)<\/li>\n<li>Traditional media outreach (TV, radio, articles, interviews)<\/li>\n<li>Community or professional network support<\/li>\n<\/ul>\n<p>Even if your platform is small, emphasize effort and potential. Show you\u2019re proactive, not passive.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"8_Chapter_Outline_or_Table_of_Contents\"><\/span>8. Chapter Outline or Table of Contents<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Provide a chapter-by-chapter breakdown of your book. Each entry should include:<\/p>\n<ul>\n<li>Chapter title<\/li>\n<li>A 1\u20132 paragraph summary explaining the chapter\u2019s main content<\/li>\n<li>Key themes or takeaways<\/li>\n<li>Any special features (interviews, case studies, exercises, charts)<\/li>\n<\/ul>\n<p>This demonstrates your book\u2019s flow and structure. Make sure the logic is clear and sequential.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"9_Sample_Chapters\"><\/span>9. Sample Chapters<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Most publishers want at least two sample chapters\u2014typically the introduction and a representative chapter from the main body. These samples should:<\/p>\n<ul>\n<li>Showcase your writing style and voice<\/li>\n<li>Be fully edited and polished<\/li>\n<li>Demonstrate your authority and clarity<\/li>\n<li>Reflect the tone, format, and quality of the full book<\/li>\n<\/ul>\n<p>Consider hiring professional editing or proofreading services for this step. A well-crafted sample chapter can make or break your proposal.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"10_Appendices_Optional\"><\/span>10. Appendices (Optional)<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>You may include additional supporting materials, such as:<\/p>\n<ul>\n<li>Research references or case studies<\/li>\n<li>Interview transcripts<\/li>\n<li>Graphs, tables, or images (if essential to your book concept)<\/li>\n<li>Endorsements or advance praise (if already secured)<\/li>\n<\/ul>\n<p>Only include appendices if they add value or provide crucial supporting information.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Expert_Tips_to_Strengthen_Your_Proposal\"><\/span>Expert Tips to Strengthen Your Proposal<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>Write with the Reader in Mind<\/strong><\/p>\n<p>Your proposal should be focused on how the book will benefit the reader. Avoid centering the entire narrative around your personal experience unless it\u2019s essential to the topic.<\/p>\n<p><strong>Show, Don\u2019t Just Tell<\/strong><\/p>\n<p>Use examples, data, and real stories to back up your claims. Publishers are more persuaded by evidence than emotion.<\/p>\n<p><strong>Be Strategic with Language<\/strong><\/p>\n<p>Use persuasive yet professional language. Avoid filler words, and aim for clarity. Ensure each section leads logically to the next.<\/p>\n<p><strong>Hire Professional Help<\/strong><\/p>\n<p>If you\u2019re serious about landing a deal, consider working with:<\/p>\n<ul>\n<li><strong>Editors<\/strong>: To refine your sample chapters<\/li>\n<li><strong>Proofreaders<\/strong>: To catch grammatical and formatting errors<\/li>\n<li><strong><a href=\"https:\/\/www.voxghostwriting.com\/publishing-consultancy\/\">Publishing consultants<\/a><\/strong>: To review your proposal before submission<\/li>\n<\/ul>\n<p>Even the best ideas can be overlooked if the proposal isn\u2019t well presented.<\/p>\n<p><strong>Revise, Review, Repeat<\/strong><\/p>\n<p>Your first draft shouldn\u2019t be your last. Give yourself time to revise multiple times. Ask trusted readers or mentors for feedback, and don\u2019t rush to submit.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Editing_Proofreading_and_Professional_Touches\"><\/span>Editing, Proofreading, and Professional Touches<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Never underestimate the value of a well-edited proposal. Whether you hire a professional or do it yourself, your proposal must be:<\/p>\n<ul>\n<li>Free of typos and grammatical errors<\/li>\n<li>Professionally formatted and structured<\/li>\n<li>Written with consistency in tone and voice<\/li>\n<li>Aligned with publishing industry standards<\/li>\n<\/ul>\n<p><strong><a href=\"https:\/\/www.voxghostwriting.com\/proofreaders-editors\/\">Hiring professional proofreaders and editors<\/a><\/strong> can give your proposal the final polish it needs to stand out in a competitive market.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Final Thoughts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A nonfiction book proposal isn\u2019t just about selling an idea\u2014it\u2019s about showing a publisher why <em>you<\/em> and your book are worth investing in. By including all the essential components and approaching the process with professionalism, research, and authenticity, you create a compelling case for publication. With the right structure, clarity, and expert polish, your proposal becomes more than a document\u2014it becomes the bridge to your publishing future. Take your time, stay focused, and don&#8217;t hesitate to seek professional input where needed. The effort you invest now can pay off in a book deal tomorrow.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"FAQs\"><\/span>FAQs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li><strong> Do I need a complete manuscript to submit a nonfiction book proposal?<\/strong><br \/>\nNo, most nonfiction proposals are submitted before the full book is written.<\/li>\n<li><strong> How long should a book proposal be?<\/strong><br \/>\nTypically between 25\u201350 pages, including sample chapters.<\/li>\n<li><strong> Can I submit my proposal to multiple agents at once?<\/strong><br \/>\nYes, simultaneous submissions are standard, but always check their guidelines.<\/li>\n<li><strong> Should I include images or design elements in my proposal?<\/strong><br \/>\nOnly if they are essential to the book&#8217;s concept or structure.<\/li>\n<li><strong> Is it necessary to hire an editor or proofreader for a proposal?<\/strong><br \/>\nIt&#8217;s highly recommended to ensure your proposal is polished and professional.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Writing a nonfiction book proposal is a crucial step if you&#8217;re aiming to publish traditionally. Unlike fiction, where authors often submit a completed manuscript, nonfiction books are usually sold based on a compelling proposal. This means you need to sell your idea before the book even exists. A proposal not only communicates your concept and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2353,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-2356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-writing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How To Write A Nonfiction Book Proposal With Expert Tips<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Write A Nonfiction Book Proposal With Expert Tips\" \/>\n<meta property=\"og:description\" content=\"Writing a nonfiction book proposal is a crucial step if you&#8217;re aiming to publish traditionally. Unlike fiction, where authors often submit a completed manuscript, nonfiction books are usually sold based on a compelling proposal. This means you need to sell your idea before the book even exists. A proposal not only communicates your concept and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.voxghostwriting.com\/blog\/how-to-write-a-nonfiction-book-proposal-with-expert-tips\/\" \/>\n<meta property=\"og:site_name\" content=\"Vox Ghostwriting\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-22T09:54:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.voxghostwriting.com\/blog\/wp-content\/uploads\/2025\/07\/Whisk_d562b51b27.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1408\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"James\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"James\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" 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